You can display an automatically updating LinkedIn Company feed on your Joomla website while serving LinkedIn images and videos through your own website instead of loading that media directly from third-party servers in your visitors' browsers.
LinkedIn Company Feed for Joomla supports GDPR-Friendly Media Loading, an AllForJoomla technology designed to reduce direct third-party media requests when external content is displayed on a Joomla website.
This does not automatically make a website GDPR compliant. Instead, it addresses one specific technical privacy issue: how externally hosted media is delivered to visitors.
Why Embedding a LinkedIn Feed Can Create a Privacy Problem
When content from an external platform is displayed on a website, the visible content may still be loaded from servers outside that website.
For example, if a LinkedIn image or video is referenced directly from an external media server, the visitor's browser needs to contact that server to retrieve the media.
The simplified request flow looks like this:
Visitor → LinkedIn / External Media Server
This connection occurs even though the visitor opened your Joomla website rather than LinkedIn itself.
As with normal web communication, the external server receives technical information required to process the request, including the IP address from which the request originates.
The Privacy Question Is Not Only About Cookies
Cookie consent is an important part of many privacy discussions, but cookies are not the only consideration when external content is embedded on a website.
A browser must communicate with an external server before that server can deliver an image, video or other media resource.
One way to reduce this type of third-party connection is therefore to avoid making the visitor's browser retrieve that media directly from the original provider.
You can read a more detailed explanation in our article about how GDPR-Friendly Media Loading works.
Why a Native LinkedIn Embed Is Not the Same as a Company Feed
LinkedIn provides a native embed option for supported public posts. This can be useful when you want to place one particular LinkedIn post on a website.
However, embedding an individual post is different from displaying an automatically updating LinkedIn Company Page feed.
With individual embeds, new LinkedIn posts normally have to be embedded separately if you want them to appear on your Joomla website.
A Company Page feed works differently: the company page is configured as the source, and new content can then be retrieved and displayed automatically.
If you want to learn more about the difference between native LinkedIn embeds and Joomla-based feed integration, see Is LinkedIn Embedding Supported in Joomla?
A More Privacy-Friendly Way to Display LinkedIn Content in Joomla
LinkedIn Company Feed is a Joomla extension designed to display content from a LinkedIn Company Page directly on your website.
It can display:
- LinkedIn Company posts
- Post text
- Images
- Videos
- Company information
- Available company and post statistics
The feed updates automatically, so you do not need to manually embed each new company post.
No LinkedIn API key or LinkedIn developer App setup is required, and the feed can be customized using Grid, Masonry or Slider layouts.
For websites where privacy and control over third-party requests are important, the extension also supports GDPR-Friendly Media Loading.
How GDPR-Friendly Media Loading Works
GDPR-Friendly Media Loading changes the way LinkedIn media reaches the website visitor.
Without GDPR-Friendly Media Loading
When externally hosted media is loaded directly, the visitor's browser retrieves that media from LinkedIn or another external media server.
Visitor → LinkedIn / External Media Server
The visitor therefore establishes a direct connection to the external server in order to display the media.
With GDPR-Friendly Media Loading
When GDPR-Friendly Media Loading is enabled, the Joomla website retrieves the media and serves it to visitors through the website itself.
LinkedIn → Joomla Server → Visitor
The media request from the visitor stays between the visitor and the Joomla website instead of requiring the browser to retrieve the locally served media directly from LinkedIn.
Images and Videos Are Served Through Joomla
In LinkedIn Company Feed, GDPR-Friendly Media Loading applies to both images and videos.
The Joomla website retrieves the external media, stores it locally and serves it from the website server.
As a result, the visitor's browser does not need to contact LinkedIn or another original media server to load those locally served media files.
This is the main privacy-related purpose of GDPR-Friendly Media Loading: reducing direct third-party media requests from visitors' browsers.
How to Add a GDPR-Friendly LinkedIn Company Feed to Joomla
The complete configuration process is covered in the LinkedIn Company Feed documentation, but the basic setup is simple.
1. Install LinkedIn Company Feed
Install LinkedIn Company Feed on your Joomla website using the standard Joomla extension installation process.
2. Add Your LinkedIn Company Page
Create a new widget and enter the URL of the LinkedIn Company Page you want to display.
You do not need to create a LinkedIn developer application or configure your own LinkedIn API credentials.
3. Enable GDPR-Friendly Media Loading
Find the Media Display Mode setting in the extension configuration.
Select:
Download and display from this website server (GDPR-Friendly Media Loading)
This tells the extension to retrieve external media through the Joomla website and serve it locally instead of displaying the media directly from its original external location.
4. Customize the Feed
Use the integrated visual builder to configure the appearance of the LinkedIn Company feed.
You can choose between Grid, Masonry and Slider layouts, adjust responsive settings and control which company and post elements are displayed.
5. Embed the Feed in Joomla
Each configured widget generates its own shortcode.
Place the shortcode in a Joomla article, Custom HTML module, template or custom layout where you want the LinkedIn Company feed to appear.
You can also see LinkedIn Company Feed in action before configuring your own widget.
What Happens When a Visitor Opens the Page?
With GDPR-Friendly Media Loading enabled, the process is straightforward:
- The Joomla page renders the LinkedIn Company feed.
- The feed references media that has been retrieved through the Joomla website.
- The visitor's browser requests the locally served media from the Joomla website.
- The visitor does not need to retrieve those media files directly from LinkedIn or the original external media server.
The LinkedIn content is still displayed on the page, but the media delivery architecture is different.
Instead of:
Visitor → LinkedIn
the media is delivered as:
LinkedIn → Joomla Server → Visitor
LinkedIn Company Feed vs. Blocking the Widget Until Consent
Another approach used by some websites is to prevent a third-party widget from loading until the visitor gives consent.
Both approaches address privacy concerns in different ways.
| Consent-Blocked Third-Party Widget | GDPR-Friendly Media Loading | |
|---|---|---|
| Before consent | The widget may remain unavailable or blocked. | Locally served feed media can be displayed from the Joomla website. |
| Media source | Usually loaded from the external provider after activation. | Media is served through the Joomla website. |
| Direct external media request | May occur after the widget is enabled. | Avoided for locally served LinkedIn media. |
| Automatically updating Company feed | Depends on the widget. | Yes. |
GDPR-Friendly Media Loading does not attempt to hide or postpone the feed. Instead, it changes how the media itself is delivered.
Does This Make a LinkedIn Feed GDPR Compliant?
No technology by itself can guarantee that an entire website is GDPR compliant.
GDPR compliance depends on the complete website, the services it uses, the data it processes, its legal basis for processing, its privacy information and other factors.
GDPR-Friendly Media Loading addresses one specific technical issue:
direct third-party requests made by visitors' browsers when loading externally hosted media.
By serving LinkedIn images and videos through the Joomla website, LinkedIn Company Feed can reduce those direct third-party media connections.
This is why the feature is called GDPR-Friendly Media Loading rather than "automatic GDPR compliance."
Do I Need a Cookie Consent Popup for the LinkedIn Feed?
There is no universal answer based only on the presence of LinkedIn Company Feed.
GDPR-Friendly Media Loading reduces direct third-party media requests generated by the feed, but whether your website requires consent or a cookie banner depends on the website as a whole.
For example, your website may use analytics, advertising, tracking scripts, external videos, fonts, social plugins or other services that have their own privacy implications.
LinkedIn Company Feed should also not be confused with unrelated LinkedIn technologies such as advertising or analytics tracking tools.
The purpose of GDPR-Friendly Media Loading is narrower: it allows the feed's externally sourced media to be delivered through your Joomla website instead of requiring the visitor's browser to retrieve those media files directly from third-party servers.
Why Use LinkedIn Company Feed Instead of Manually Embedding Posts?
Manual LinkedIn embeds can work well when you want to highlight one specific post.
For an ongoing Company Page feed, however, an automatically updating feed is usually more practical.
- ✅ Automatic updates — new Company Page content can appear without manually embedding each post.
- ✅ One LinkedIn Company Page source — configure the company page instead of managing separate embed codes.
- ✅ Images and videos — display media together with LinkedIn post content.
- ✅ Consistent Joomla layouts — use Grid, Masonry or Slider presentation across the feed.
- ✅ GDPR-Friendly Media Loading — serve LinkedIn media through the Joomla website.
- ✅ Joomla-native placement — use shortcodes in articles, modules, templates and custom layouts.
This makes LinkedIn Company Feed suitable for company news sections, corporate websites, agency sites, recruitment pages and other Joomla websites that want to reuse ongoing LinkedIn Company activity.
❓ Frequently Asked Questions
Is there a GDPR-friendly LinkedIn feed for Joomla?
Yes. LinkedIn Company Feed for Joomla supports GDPR-Friendly Media Loading, which allows externally hosted LinkedIn media to be retrieved through the Joomla website and served locally instead of being loaded directly from third-party media servers in visitors' browsers.
Can I display LinkedIn Company posts in Joomla without loading media directly from LinkedIn?
Yes. When GDPR-Friendly Media Loading is enabled, locally stored LinkedIn media is served through your Joomla website, so the visitor's browser does not need to retrieve those media files directly from LinkedIn or another original media server.
Does LinkedIn Company Feed proxy both images and videos?
Yes. GDPR-Friendly Media Loading in LinkedIn Company Feed applies to both images and videos. The media is retrieved through the Joomla website and served locally to visitors.
Is LinkedIn Company Feed GDPR compliant?
LinkedIn Company Feed includes privacy-oriented technology that can reduce direct third-party media requests, but no extension can guarantee GDPR compliance for an entire website. GDPR compliance depends on the complete website configuration and how personal data is processed.
Do I need a LinkedIn API key?
No. LinkedIn Company Feed does not require you to create a LinkedIn developer application or configure your own LinkedIn API key. You can connect the feed using the LinkedIn Company Page URL.
Can I embed an entire LinkedIn Company Page feed instead of individual posts?
Yes. LinkedIn Company Feed is designed to display an automatically updating feed from a LinkedIn Company Page rather than requiring you to manually embed individual LinkedIn posts one by one.
Do I need a cookie consent popup for a LinkedIn feed?
That depends on the complete configuration of your website and the other services it uses. GDPR-Friendly Media Loading reduces direct third-party media requests from LinkedIn Company Feed itself, but it does not determine the consent requirements of your entire website.
Where can I place a LinkedIn feed in Joomla?
LinkedIn Company Feed generates a shortcode that can be placed in Joomla articles, Custom HTML modules, templates and custom layouts. You can also create multiple widgets with different configurations and use them in different parts of the same website.
Display LinkedIn Company Content With More Control Over Media Delivery
Displaying LinkedIn Company content on Joomla does not have to mean that every image or video is loaded directly from LinkedIn in your visitors' browsers.
With LinkedIn Company Feed and GDPR-Friendly Media Loading, you can keep an automatically updating LinkedIn Company feed on your Joomla website while serving its images and videos through your own website.
The result is a practical balance between fresh LinkedIn content, Joomla-native integration and greater control over third-party media requests.
